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Thursday, March 26, 2009

For Sale

In a cash-strapped Idaho high school where signs taped near every light switch remind the staff to save electricity, an enterprising teacher has struck a sponsorship deal with a local pizza
shop: Every test, handout and worksheet he passes out to his students reads MOLTO'S PIZZA 14" 1 TOPPING JUST $5 in bright red, inch-high letters printed along the bottom of every page.
Jeb Harrison, who teaches history and economics, said that he was just trying to save money. Molto Caldo Pizzeria, about a mile from the high school, agreed to supply paper for Harrison's five classes - 10,000 sheets, valued at $315, and imprinted with a pizza ad.

Would you have a problem with these type of ads if they appeared in your children’s homework?

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